With the 2025/26 football season nearing its conclusion in the United Kingdom, several clubs have started to communicate their season ticket prices for the 2026/27 season.
Leeds United were one of several Premier League clubs to do this last week, revealing a price hike ‘in line with inflation' across the board.
Leeds fans have been left outraged by the decision to raise prices, not least because it is still unclear which division Daniel Farke's men will be playing in next season.
The price increase wasn't the only bit of important information communicated to Elland Road season ticket holders this week, but also guidance on how to renew their season tickets in the coming months.
Leeds inform season ticket holders of renewal eligibility
In years gone by, a season ticket renewal was a straightforward process. However, that is seeminlgy no longer the case, at least not at Elland Road.
Leeds have informed all season ticket holders that although the renewal window will be open from Friday, 6 March until Thursday, 21 May, there is a unique stipulation that all supporters must adhere to in order to be eligible for a renewal.
In terms of specifics, Leeds United season ticket holders must meet the 80% attendance requirement this season before they are allowed to renew. In simpler terms, once they have attended their 15th Premier League home match of the season, they will be provided with the option to renew their season ticket.
Nice of Leeds to stick my season ticket up £77 quid again. £490 for 22/23 to £709 for 26/27. Cheers lads. Scandalous
— Matty (@mattylufc_) March 6, 2026
Explaining the reason for this new policy, the club stated:
“The aim of this stipulation is to ensure the stadium retains its unique and legendary atmosphere, helping to keep the stands as full as possible as we support the team”
Any supporters who fail to meet the 80% marker will have their season tickets stripped from them and offered to those on the waiting list. This will also be the case for anyone who doesn't renew their season ticket by the 21 May deadline.
FGG says: More evidence of loyalty being exploited
Actions speak louder than words, and the actions of multiple Premier League clubs in the last week have told supporters that they are being taken for granted. The 5% rises announced at Old Trafford prompted fury among matchgoing fans, and this new renewal eligibility scheme at Elland Road is likely to be met with a similar response.