Wembley Stadium could soon lose the right to host one of its most historic sporting occasions, following fresh developments this week.
New reports suggest the Challenge Cup final may be moved away from its traditional home as part of a wide-ranging review aimed at growing English rugby.
Why could Wembley lose the Challenge Cup final?
An extensive investigation into the structure and commercial health of the sport has produced 144 different recommendations, with one of the most eye-catching being the proposal to relocate the Challenge Cup final away from Wembley.
The proposals are set to be discussed at length by key stakeholders over the coming weeks, with a focus on increasing attendances, improving revenue streams and reconnecting the sport with its core fanbase.
Wembley first hosted the Challenge Cup final in 1929 and has staged the showcase event consistently under the famed arch since 2007, apart from in 2022, when the final was hosted at Tottenham Hotspur Stadium due to a scheduling clash.
Attendances at the national stadium have been a growing concern, as crowds have struggled to reach full capacity in recent years. In the last seven years alone, figures have barely hit 65,000, with a lowly 50,000 in 2018.
FGG says: A move to more traditional sites could improve attendances
There is no denying the prestige and allure that comes with playing a major final at Wembley, no matter the sport.
Moving the Challenge Cup away from the iconic stadium could feel like the end of an era for many supporters, but rugby league's heart firmly lies in the north of England, so hosting the season-ender at more traditional or regionally-connected venues could reignite interest and improve atmosphere.
A packed, vibrant and passionate stadium elsewhere may ultimately serve the sport better than a half-empty Wembley.
If the goal is to grow English rugby sustainably, then difficult decisions like this one will be unavoidable.