Manchester United have launched a new supporter survey as plans for their proposed 100,000-seat stadium continue to progress.
The club wants fans to help shape the design, with atmosphere, affordability, heritage and the wider matchday experience among the key areas under consideration.
Man Utd fans invited to help shape new Old Trafford design
United have taken another step towards their proposed new stadium after acquiring land to facilitate construction earlier this year, allowing design work with architects Foster + Partners to resume.
Although initial concepts were revealed last year, the project remains at an early stage, with the club now seeking feedback before settling on a final design.
The new survey will explore five main areas: creating a world-class stadium and matchday experience, preserving heritage and legacy, improving atmosphere, developing the wider campus, and making journeys to and from the ground easier.
United also plan to invite supporters from different backgrounds and with varied experiences to participate in focus groups. These sessions will examine key themes in greater detail, test emerging ideas and help the club understand supporters' views accurately.
Further opportunities to provide feedback are expected as the project develops, including on ticketing, affordability and other aspects of the matchday experience.
Collette Roche, United's chief executive of new stadium development, said the project was among the most significant the club would undertake over the next century.
She stressed that supporter engagement would help inform decisions on atmosphere, accessibility, affordability and the traditions associated with Old Trafford.
The survey will be distributed to season ticket holders, cup season ticket holders, executive club members, official members, supporters who have bought hospitality at Old Trafford within the past three years, and those on the season ticket waiting list.
It will close at 12pm GMT on Friday 6th November.
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A 100,000-seat stadium would represent a major transformation for United, but its success will depend on more than its size or architectural design.
Atmosphere, accessibility and affordability will be crucial to ensuring the new ground remains a place supporters can enjoy, rather than simply a larger venue built around commercial ambitions.
The survey is a useful opportunity for fans to make their priorities clear before the design becomes more difficult to change.
The planned focus groups could also help the club understand concerns that a questionnaire alone might not capture.