Manchester City supporters have been offered a first look inside the club's biggest-ever store ahead of its public opening at the Etihad Stadium later this week.
The exclusive preview will also give a limited number of fans the chance to watch the Champions League clash with RB Leipzig on a brand-new screen at Medlock Square.
Man City set to open new store as fans granted rare opportunity
City will host the special event on Wednesday 4th November, the night before the three-floor store officially opens to the general public.
Supporters who secure tickets will be able to explore the new retail space, discover the latest club merchandise and enjoy entertainment alongside fellow fans.
The evening will also feature the first-ever match screening in Medlock Square, with City's meeting with RB Leipzig shown on the new jumbo screen. Brickworks Market Hall will be open throughout the event, providing food and drink.
There will also be a series of activities and prizes, including a human claw machine offering opportunities to win signed shirts, a luxury stay at the Medlock Hotel and a VIP Champions League away trip.
The store's opening forms part of the wider Etihad Stadium redevelopment, with Medlock Square being developed as a new destination for supporters and visitors.
The expansion project has been designed to improve the matchday experience and strengthen the stadium's surrounding entertainment and hospitality offering.
The existing stadium store will close from November 1st to November 4th ahead of the move, although the club's Arndale and Trafford Centre outlets will remain open.
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FGG says: Medlock Square an increasingly important part of City's stadium plans
The new store is more than simply another retail outlet, with the preview event highlighting how City want supporters to spend more time around the Etihad beyond the 90 minutes on the pitch.
The first match screening in Medlock Square is particularly significant, offering a glimpse of how the space could become a focal point on major European nights.
As the wider redevelopment progresses, these additions should help create a more complete destination for supporters, rather than a stadium that only comes alive on matchdays.